The 58th NFL Finals is scheduled to take place on Sunday, February 11, 2024, at the Allegiant Stadium in Las Vegas. The halftime show will feature Usher. The top contenders for the championship are the Kansas City Chiefs and the San Francisco 49ers, with the Philadelphia Eagles, Baltimore Ravens, and Dallas Cowboys as considerable mentions.
If you are wondering how to bet on NFL Finals, wonder no more - we have a guide for that! Betting on the NFL and the NFL Finals, its biggest show, is quite simple.
NFL Finals bets can be placed at any stage of the season, from regular season play to playoffs, game day, in the offseason, and even live while it's all playing out on your big screen. And, it’s incredibly fun to have a stake in the game.
So let’s get you started with making a NFL Finals bet at LeoVegas.
Register an account with LeoVegas or if you have one, log in.
Head to Football and look for NFL Finals options (listed as NFL Championship).
All the teams that remain in contention for the Vince Lombardi Trophy will be displayed in the market with odds.
To add a selection to your bet slip, click on its odds.
Then, it’s time to decide how much to bet.
We’ll even calculate your potential return so you see exactly how much you’ll win if successful!
Click ‘Place Bet’.
Expect an email that confirms your bet has been successfully placed. Curious to see what you’ve got in the running?
Find all your bets, open and settled, within your LeoVegas account.
To date, the Pittsburgh Steelers and New England Patriots share the distinction of having achieved six NFL Finals victories each. Following closely, the Dallas Cowboys and San Francisco 49ers boast five wins apiece, while the Green Bay Packers and New York Giants have secured four victories. The league also has fourteen other NFL franchises that have claimed at least one NFL Finals title.
Helmet Catch 2008 - New York Giants vs. New England Patriots: In the closing minutes of the game, with the Giants trailing 14-10, QB Eli Manning escaped a near-sack and threw a pass to David Tyree.
Tyree made a spectacular catch by pinning the ball against his helmet, helping to set up the game-winning touchdown, securing the Giants a 17-14 victory.
Field Goal Miss 1991 - New York Giants vs. Buffalo Bills: With the Bills trailing 20-19 in the final seconds, kicker Scott Norwood attempted a 47-yard field goal that would have won the game.
However, the kick went wide right, securing the Giants' victory and leaving us all with a very memorable and empathetic heartbreak for the close call and overall loss.
Interception - 2015 New England Patriots vs. Seattle Seahawks: In the game’s closing moments, with the Seahawks just one yard away from potentially scoring the game-winning touchdown, rookie cornerback Malcolm Butler intercepted a pass from Russell Wilson at the goal line.
The interception sealed the victory for the Patriots with a 28-24 win and is considered one of the most dramatic and unexpected game-saving plays in NFL Finals history.
We’re sitting around the midway point in this year’s NFL schedule, which runs a total of 19 weeks. This is only the second year of an NFL schedule in which teams play a total of 17 regular season games. Formerly it was 16, and it was less back in the 1970s when players clocked in for 14 games.
Coaches like Bill Parcells curiously never refer to the playoffs as the playoffs. For example, he always referred to the playoffs as “the tournament” and getting into “the tournament” was the goal of the teams he coached. It’s a different way to think about playoffs, but unlike hockey or baseball, the NFL playoffs are more like the NCAA March Madness Tournament in that it is a single knockout event. Once the playoffs start, a lost game is a lost opportunity to raise the trophy. Lose and you go home.
There are advantages to finishing with as good a record as possible, as the playoff bracket is a worst-plays-first situation, and it progresses as such as the bracket fills in. Also, the top finishers in the regular season get a bye week as the lower playoff teams on the rung play a wild card game vs qualifiers, with each needing to win an extra leg of the bracket to win the entire bracket.
As they say in the stock market, ‘the trend is your friend’. In the NFL and other sports leagues, teams find their rhythms sporadically and unpredictably throughout a season. If a team is trending upward into the playoffs, like a horse that’s performing well and ‘in form’, you can fade that team at your own risk. Sometimes it’s referred to as ‘the hot hand fallacy’, a derogatory term for the phenomenon of a positive result streak.
So far, the NFL 2023 season has seen the 2023 NFL Finals Champions, the Kansas City Chiefs, come out strong and are already listed as the favourite for this year’s game. But, as we’ve stated, we’re just over midway through the regular season, and anything can happen.
Field conditions and weather can substantially impact the game. Weather factors like temperature, wind, precipitation, and even snowfall, can create havoc on the playing field conditions and players themselves, especially if a team isn’t accustomed to certain conditions. We can look at Miami's monsoon-like 2007 game or the 1989 NFL Finals they hosted with wind gusts of 25 mph for past examples! But, this year, with the big show taking place in Allegiant Stadium, a fully enclosed, climate-controlled environment, it’s safe to say that unpredictable weather factors have been minimized.
The presence or absence of key players can make a big difference to expected results. Key player trends are something to look at. A running back coming back in the first game from injury is probably not a great wager on his player prop performance until you’ve seen a game or two after his return to assess what form he is in. Conditioning and confidence are key to a player’s performance.
One of the keys to betting on the big game that we like to bring to the forefront is to have fun! It’s the last hooray of the NFL season and it’s a long hiatus until next year begins. So, betting for entertainment with prop bets and outright winner picks that give you a stake in the action can make watching the game incredibly thrilling!
Historically, the NFL Finals brings a myriad of options on team and player props, even halftime and national anthem props, novelty options like the coin toss, and maybe even a Taylor Swift one thrown in this year, if Kansas City makes it through. So getting a piece of the action doesn’t even necessarily mean you have to know football stats!
Have fun, but of course, keep your bankroll management in check. With novelty bets that up to the entertainment value, you want to set your spending ahead of time and not get carried away. Don’t overdo it - Rome wasn’t built in a day! Stick to your comfort zone with affordable betting units.
As for research and analysis, everyone has their own way of sports wagering - trends with teams, totals, streaks, favourites, you name it. Teams going east to west, or vice versa, may have outlier performances under different conditions. Anything can happen. Look up trends or track them yourself. Of course, no trend yields perfect results but it will have you prepared. Analysis can help you nail down your decision or simply reinforce one you’ve already made.
While the NFL Finals football action may be the real show, there is no mistaking that its halftime concert and ads can often overshadow the antics on the field. For Canadians looking to ensure they get full access to the best ads on NFL Finals Sunday, they’ll need to check in with specific cable or streaming services for the most highly anticipated ads, as Canadian broadcasters often limit the bigger US commercials.
With 30-second spots costing as much as $7 Million for the media buy alone, it’s no surprise that these spots are often reserved for the world’s biggest brands…or crypto start-ups, but that’s a conversation for another day. Let’s take a look at some of the most memorable brands and commercials that have debuted during the NFL Finals.
Way back in 1994, Apple had Ridley Scott direct a now iconic commercial that introduced the Macintosh computer. To this day, it’s often considered the best NFL Finals ad of all time, one of the first to use movie quality production values.
Big year for commercials at NFL Finals XVIII with the fast food chain Wendy's showing three ladies wondering ‘where’s the beef’ while looking at a competitor's dismal patty. The success of this slogan, which has become part of pop culture history, raised their annual revenue by +30%!
The Budweiser Clydesdale horses have been a beloved and iconic part of the brand's advertising for decades, including NFL Finals commercials that debuted back in 1986. With a budget as big as theirs, it’s no surprise that while the Clydesdale usually makes a showing each NFL Finals, there have been other memorable hits like ‘Wassup’ (2000). This will be one brand to watch in 2024, especially coming out of their contentious year due to a disastrous social media campaign and its repercussions for their market share.
In 2010, Snickers had the legendary Betty White hammer home the phrase, ‘You’re not you when you’re hungry’. It’s an insight every ‘hangry’ one of us can relate to.
We all know Amazon’s virtual assistant’s voice, but this humorous, star-studded spot had us imagining replacements like Gordon Ramsay, Rebel Wilson, Cardi B, and Anthony Hopkins getting the job done…in their own way, of course.
There’s no end to this list, with leaders like Coca-Cola’s Cindy Crawford spot and their ‘Hey Kid, Catch’ now classic that starred Pittsburgh Steelers ‘Mean Joe Greene’. Stay tuned, we’ll all be watching to see what 2024 brings.
The odds on each team in NFL Finals betting are based on their probability of winning the game. You will find the teams displayed by odds order in our market, meaning those at the top of the page have the greatest chance of success. The teams with the lowest odds are the favourites, while the outsiders have much bigger odds.
Let’s start with the most popular - the outright bet - who will win the NFL Finals overall. Beyond simply picking a winner, there are plenty of specials and side prop bet action to make things really exciting during your NFL Finals party.
Specials can cover everything from the length of the National Anthem, the first song at halftime, the coin toss, to touchdown scoring and even the winning team’s Gatorade flavour of choice. And if the Chiefs make it this year, there’s sure to be Taylor Swift side action thrown into the mix as well.
Right now, and keeping in mind that we’re only halfway through the season, LeoVegas has the Kansas City Chiefs to win it all at +5.25 followed by the SF 49ers at +5.50.
At the time of writing, we’re about midway through the official NFL regular season with the Kansas City Chiefs looking strong, alongside the San Francisco 49ers, Philadelphia Eagles, and the Baltimore Ravens.
It can be noted that often teams come out strong in the first half of the season, but injuries, the team’s schedule, and even a romance with Taylor Swift can become factors for play.
Learn more about NFL and other leagues in our guides